So much for making a quiet exit

Before I get to make the news public, Advertising+Marketing does it for me.


I never thought that joining a new PR firm would generate so much fanfare.

Yes, I’m joining Text 100. Of all the PR firms I’ve dealt with over the years, I can safely say it’s one I enjoyed dealing with.

The package isn’t what appealed because The Agency’s pay wasn’t much different and it had what some suppose is the ultimate perk – working from home. Yet I felt that Text 100’s core values resonated the most with my own code of ethics. Having as many quirks as I do, it’s not always easy to find a place where my principles and mindset would not only be acceptable but welcomed. Am thankful Text 100 boss Mei Ling’s decided to take a chance on me despite the knowledge I might be a handful. After all, I used to be the reigning Dragon Queen Who Eats PR N00bs For Breakfast.

Of course, I don’t expect it to be all wine and roses. Having some of the crew on my MSN for awhile, I know when they get off work. I don’t foresee going home on time happening very often, but that’s fine with me. Late nights are just part of the PR drill and the publishing beat too.

Right now, I’m trying to decide if working with these people is a perk or a downside…

Case in point:



(pictures shamelessly stolen from

I kid, I kid. You know I adore you guys! And you’re welcome to ‘rag’ on me for all the times I was:

  1. Snippy with you on the phone
  2. Whiny about not being fed
  3. Putting on my Black-Faced Editor mask at events

And a big shout out to the Text 100 bloggers:

(alphabetical order)


David Lian



Please update the Text MY blog already, last post was in August, slackers!

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